The annual Halal Expo International Trade Exhibition, held under the auspices of the Presidency of the Republic of Turkiye, is organized by Discover Events in cooperation with the Standards and Metrology for Islamic Countries (SMIIC), and in coordination with other relevant Organization of Islamic Cooperation (OIC) institutions.

In 2023, the Halal Expo Exhibition brought together 314 companies from 45 different countries, including 220 from abroad. With a total of 23,351 visitors, including 7,375 international guests from 82 countries, the event also hosted various high-profile international officials.

As the world’s largest “halal organization,” the goal for 2024 is to attract over 500 procurement professionals from across the globe. Anticipating around 40,000 visitors, including 10,000 from abroad, the event aims to facilitate increased participation of companies in the halal sector through B2B agreements. The exhibition also looks forward to diverse participation from more than 25 countries, uniting representatives from various industries.

By positioning Turkiye as a central hub in the nearly $7 trillion halal market, Halal Expo and its simultaneous events strive to align with strategic objectives. With a consumer base exceeding 2 billion globally, the focus is on attracting the halal sector to Turkiye, especially in areas such as food, pharmaceuticals, cosmetics, textiles, tourism, and finance.

Scheduled for the last quarter of 2024, Halal Expo will take place at the Istanbul Expo Center from November 27 to 30.